May 14th 2009

Amazon turns publisher, finally. Encore!

encore

Amazon have just announced AmazonEncore: “a new program whereby Amazon will use information such as customer reviews on Amazon.com to identify exceptional, overlooked books and authors with more potential than their sales may indicate.” They’re now a publisher.

It’s been a while coming, but some of us have been predicting this move for some time: Amazon have finally made it to the penultimate step on the publishing chain. I say penultimate, because although they are now, by any definition, a publisher, they still appear to be cherry-picking from existing books rather than seeking out their own authors.

Their…

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