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	<title>Comments on: Everything Broken, Everything Burned. Or not.</title>
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	<description>The future of Literature</description>
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		<title>By: Midweek Miscellany &#124; The Casual Optimist</title>
		<link>http://booktwo.org/notebook/everything-broken-everything-burned-or-not/comment-page-1/#comment-66933</link>
		<dc:creator>Midweek Miscellany &#124; The Casual Optimist</dc:creator>
		<pubDate>Wed, 27 Jan 2010 01:44:36 +0000</pubDate>
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		<description>[...] Back to Basics &#8212; Booktwo.org&#8217;s James Bridle on the Apple tablet (what else?): I’ve spent several years urging publishers to get on board with new technologies and try new things, but equally I hope there’s space for a lot of publishers to get back to concentrating on what they do best: acquiring, editing, producing and publishing books&#8230; [W]e should probably stop scrambling to get on the latest bandwagon (vanilla Books-as-Apps, I’m looking at you), and concentrate on the basics: ebook production, metadata, integrated marketing, quality and consideration. There is a lot to be done, but this or that device will never be the be-all-and-end-all of the future of publishing. [...]</description>
		<content:encoded><![CDATA[<p>[...] Back to Basics &#8212; Booktwo.org&#8217;s James Bridle on the Apple tablet (what else?): I’ve spent several years urging publishers to get on board with new technologies and try new things, but equally I hope there’s space for a lot of publishers to get back to concentrating on what they do best: acquiring, editing, producing and publishing books&#8230; [W]e should probably stop scrambling to get on the latest bandwagon (vanilla Books-as-Apps, I’m looking at you), and concentrate on the basics: ebook production, metadata, integrated marketing, quality and consideration. There is a lot to be done, but this or that device will never be the be-all-and-end-all of the future of publishing. [...]</p>
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